{"title":"Books","description":"","products":[{"product_id":"tiny-rockers-double-sided-first-book","title":"Tiny Rockers Double Sided First Book","description":"\u003cp\u003e\u003cstrong\u003eIntroduce your baby to a world of sensory fun and development with the Tiny Rockers Double-Sided Soft Book. Featuring vibrant colors, engaging textures, and playful activities, this developmental book keeps little ones entertained during tummy time and beyond. Compact and portable, it’s perfect for home or on-the-go adventures!\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDUAL-SIDED DESIGN FOR DEVELOPMENT: Black-and-white illustrations stimulate newborn visual development, while colorful scenes engage older babies.\u003c\/li\u003e\n\u003cli\u003eSUPPORTS TUMMY TIME: Fun activities encourage babies to spend more time strengthening neck and shoulder muscles.\u003c\/li\u003e\n\u003cli\u003ePROMOTES FINE MOTOR SKILLS: Satin ribbons, textured elements, and crinkly features inspire babies to reach, grab, pull, and explore.\u003c\/li\u003e\n\u003cli\u003eENCOURAGES COGNITIVE GROWTH: Peek-a-boo piano and guitar enhance problem-solving and cause-and-effect understanding.\u003c\/li\u003e\n\u003cli\u003ePORTABLE AND VERSATILE: Lightweight and foldable design makes it ideal for playtime in cribs, strollers, or on play mats.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFEATURES:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eCrinkly Peek-a-Boo Guitar \u0026amp; Piano: Fun, sound-making features that spark curiosity and cognitive development.\u003c\/li\u003e\n\u003cli\u003eTextured Headphones: Stimulate tactile exploration for sensory growth.\u003c\/li\u003e\n\u003cli\u003eSatin Ribbons: Encourage fine motor skill development and provide a satisfying sensory experience.\u003c\/li\u003e\n\u003cli\u003eMirror: Supports self-recognition and visual engagement.\u003c\/li\u003e\n\u003cli\u003eFoldable Design: Compact and easy to store for playtime anywhere.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAGE TIPS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e0+ MONTHS: VISUAL STIMULATION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePlace the book at a convenient distance from your little one (8-12 inches) and let babies try to focus their gaze on the contrasting shapes and the mirror.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e2-6+ MONTHS: EXTENDING TUMMY TIME\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePlace babies on their tummies with the book within reach and let them explore the toy with eyes, hands and mouth to help extend tummy time.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3+ MONTHS: FINE MOTOR SKILLS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBabies strengthen fingers and hands by pulling the satin ribbons, squishing the crinkly piano and exploring other features.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e5+ MONTHS: COGNITIVE DEVELOPMENT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe fun peek-a-boo game helps your baby begin to understand the idea of object permanence, realizing that things stay where they are even when you can’t see them.\u003c\/p\u003e","brand":"Little by Mel","offers":[{"title":"Default Title","offer_id":44018178883672,"sku":null,"price":399.99,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0695\/5106\/3128\/files\/DoublesidedfirstbookTinyRockers2_1.jpg?v=1776853054"},{"product_id":"black-white-decor-double-sided-first-book","title":"Black \u0026 White Décor Double Sided First Book","description":"\u003cp\u003e\u003cstrong\u003eThe Black \u0026amp; White Décor Double-Sided First Book is thoughtfully designed to support your baby’s development and enhance tummy time with engaging activities. Featuring a dual-stage design, it provides high-contrast black-and-white visuals for newborns and soothingly coloured scenes for older babies. Lightweight and portable, it’s perfect for fun and development at home or on the go.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDUAL-STAGE DESIGN: Features a black-and-white side to enhance visual development for younger babies and a colourful side to engage older babies.\u003c\/li\u003e\n\u003cli\u003eTUMMY TIME SUPPORT: Encourages extended tummy time, helping strengthen neck and shoulder muscles.\u003c\/li\u003e\n\u003cli\u003eSENSORY DEVELOPMENT: Provides tactile stimulation with textures, crinkly elements, and satin ribbons that engage babies' sense of touch.\u003c\/li\u003e\n\u003cli\u003eCOGNITIVE GROWTH: The peek-a-boo rainbow fosters curiosity and introduces cause-and-effect learning.\u003c\/li\u003e\n\u003cli\u003eON-THE-GO CONVENIENCE: Compact, foldable design makes it easy to carry for development anywhere.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFEATURES:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eHigh-Contrast Design: Black-and-white visuals enhance visual development.\u003c\/li\u003e\n\u003cli\u003ePeek-a-Boo Rainbow: Crinkly and interactive for cognitive exploration.\u003c\/li\u003e\n\u003cli\u003eFine Motor Fun: Satin ribbons promote grasping and dexterity.\u003c\/li\u003e\n\u003cli\u003eAdorable Characters: Captivates your baby’s attention.\u003c\/li\u003e\n\u003cli\u003eTravel-Friendly: Foldable and lightweight for on-the-go use.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAGE TIPS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e0-3+ MONTHS: THE SENSES - VISUAL STIMULATION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe black \u0026amp; white side offers baby essential visual stimulation from day one. Place the book at a convenient distance from baby (8-12 inches) and let them try and focus their gaze on the contrasting shapes and the mirror.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3+ MONTHS: FINE MOTOR SKILLS - FINGER \u0026amp; HAND MUSCLES\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBaby’s sight is already developed enough to enjoy the book’s features while exploring the various activities (satin ribbons, crinkly peek-a-boo activity and more).\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e0-6+ MONTHS: GROSS MOTOR SKILLS - TUMMY TIME\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBoth sides will engage and stimulate baby at earlier and later stages of development, helping extend tummy time. Place baby on the tummy with the book in reach and let them explore the toy with eyes, hands and mouth.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e5+ MONTHS: COGNITION - OBJECT PERMANENCE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePlaying the peek-a-boo game is a wonderful way of helping baby begin to understand the idea of object permanence, realizing that things still remain where they are even if you can't see them.\u003c\/p\u003e","brand":"Little by Mel","offers":[{"title":"Default Title","offer_id":44018276991064,"sku":null,"price":399.99,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0695\/5106\/3128\/files\/3333111891_2023_Tinylove_developmentaltoy_DoubleSidedBook_B_WDecor_lifestyleimage_babyandmumsitted_1.jpg?v=1776853268"},{"product_id":"garden-of-adventures-double-sided-first-book","title":"Garden of Adventures Double Sided First Book","description":"\u003cp\u003e\u003cstrong\u003eThe Tiny Love Double-Sided Book: Garden of Adventures is a thoughtfully designed, eco-friendly baby toy that nurtures development from day one. Made from natural cotton and recycled polyester, this OEKO-TEX STANDARD 100-certified book features contrasting designs and engaging activities that stimulate developing eyesight, encourage tummy time, and foster bonding moments. Perfect for use at home or on the go, this sustainable baby book combines playful storytelling with premium materials to support your baby’s growth in a stylish, nature-inspired way.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSTIMULATES DEVELOPING EYESIGHT: Features clear, high-contrast designs for younger babies and colorful, illustrated stories for older babies to support visual development.\u003c\/li\u003e\n\u003cli\u003eENCOURAGES LONGER TUMMY TIME: Engaging designs and textures keep babies entertained, promoting essential muscle development in the tummy time position.\u003c\/li\u003e\n\u003cli\u003ePROMOTES BONDING AND COMMUNICATION: The interactive story and activities encourage quality time with your little one, laying the foundation for language development.\u003c\/li\u003e\n\u003cli\u003eSUPPORTS SENSORY AND COGNITIVE GROWTH: Textures, peek-a-boo elements, and storytelling introduce object permanence, fine motor skills, and sensory stimulation.\u003c\/li\u003e\n\u003cli\u003eECO-FRIENDLY AND TRAVEL-FRIENDLY DESIGN: Made from sustainable materials, this book folds easily for on-the-go play while promoting environmental consciousness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFEATURES:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003ePeek-a-Boo Play: Cotton and muslin elements introduce object permanence through playful discovery.\u003c\/li\u003e\n\u003cli\u003eTactile Stimulation: Corduroy sun, cloud, and carrot offer rich textures for sensory development.\u003c\/li\u003e\n\u003cli\u003eFine Motor Skill Development: Activities like pulling the textured carrot promote hand-eye coordination.\u003c\/li\u003e\n\u003cli\u003eDouble-Sided Design: Contrasting patterns on one side and an engaging story on the other grow with your baby.\u003c\/li\u003e\n\u003cli\u003eSustainable Materials: Crafted with natural cotton and recycled polyester, meeting OEKO-TEX STANDARD 100.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAGE TIPS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e0-3+ MONTHS: STIMULATING THE SENSE - VISUAL STIMULATION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe book’s contrasting design provides essential visual stimulation from day one. Place the book’s contrasting illustrations side at a comfortable distance from your baby (8-12 inches) and let them try to focus their gaze on the images.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3-6 MONTHS: ENCOURAGING TUMMY TIME\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBoth sides will engage and stimulate babies at earlier and later stages of development, helping extend tummy time. Place little ones on their tummies, making sure the book is within reach, and let them explore the toy with their eyes and hands.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e5+ MONTHS: INTRODUCING OBJECT PERMANENCE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePlaying peek-a-boo with the leaves and bunny ears is a wonderful way of helping babies begin to understand the idea of object permanence – it helps them gradually understand that things are still there even when you can't see them.\u003c\/p\u003e","brand":"Little by Mel","offers":[{"title":"Default Title","offer_id":44018359042136,"sku":null,"price":499.99,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0695\/5106\/3128\/files\/1118800_2024_TinyLove__OnTheG_1.jpg?v=1776853533"},{"product_id":"boho-chic-double-sided-first-book","title":"Boho Chic Double Sided First Book","description":"\u003cp\u003e\u003cstrong\u003eThe Boho Chic Double-Sided First Book is designed to grow with your baby, supporting early development and making tummy time more engaging. With contrasting black-and-white visuals for younger babies and soothingly colorful scenes for older ones, this foldable, portable book brings fun and learning wherever you go.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSUPPORTS VISUAL DEVELOPMENT: High-contrast black-and-white patterns stimulate younger babies' eyesight, while colorful illustrations engage older babies.\u003c\/li\u003e\n\u003cli\u003eENHANCES TUMMY TIME: Features 7 fun activities to encourage longer tummy time, helping strengthen neck and shoulder muscles.\u003c\/li\u003e\n\u003cli\u003eSTIMULATES BABY’S SENSES: Textures, shapes, and vibrant characters offer essential visual and tactile stimulation for sensory growth.\u003c\/li\u003e\n\u003cli\u003ePROMOTES FINE MOTOR SKILLS: Satin ribbons and other interactive elements help develop hand-eye coordination and dexterity.\u003c\/li\u003e\n\u003cli\u003ePORTABLE FOR ON-THE-GO FUN: Compact and easy to fold, it’s perfect to take along for developmental play anytime, anywhere.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFEATURES:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eDouble-sided design: Black-and-white patterns for younger babies and colourful illustrations for older ones.\u003c\/li\u003e\n\u003cli\u003eCrinkly peek-a-boo leaf: Encourages cognitive development through interactive play.\u003c\/li\u003e\n\u003cli\u003eEngaging satin ribbons: Helps nurture fine motor skills.\u003c\/li\u003e\n\u003cli\u003e7 tummy-time activities: Strengthens key muscles during playtime.\u003c\/li\u003e\n\u003cli\u003eLightweight and foldable: Easy to carry for play on the go.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAGE TIPS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e0-3+ MONTHS: THE SENSES - VISUAL STIMULATION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe black \u0026amp; white side offers baby essential visual stimulation from day one. Place the book at a convenient distance from baby (8-12 inches) and let them try and focus their gaze on the contrasting shapes and the mirror.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3-6 MONTHS: GROSS MOTOR SKILLS - TUMMY TIME\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBoth sides will engage and stimulate baby at earlier and later stages of development, helping extend tummy time. Place baby on the tummy with the book in reach and let them explore the toy with eyes and hands.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e5+ MONTHS: COGNITION - OBJECT PERMANENCE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePlaying the peek-a-boo game is a wonderful way of helping baby begin to understand the idea of object permanence, realizing that things still remain where they are even if you can't see them.\u003c\/p\u003e","brand":"Little by Mel","offers":[{"title":"Default Title","offer_id":44018474025048,"sku":null,"price":399.99,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0695\/5106\/3128\/files\/BCDoubleSidedFirstBook1.jpg?v=1776853785"},{"product_id":"link-squeak-animal-crinkle-book","title":"Link \u0026 Squeak Animal Crinkle Book","description":"\u003cp class=\"product_title entry-title\"\u003e\u003cstrong\u003eInfantino Link \u0026amp; Squeak Animal Book\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAdd some fun to your baby’s playtime with the Infantino Link \u0026amp; Squeak Animal Book. This is an easy-to-use toy that creates an interaction between baby and parents. Crafted from high-quality material, it is safe for kids to play with. Baby will explore new textures, patterns, and colors as they play.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCrinkly pages, soft textures\u003c\/li\u003e\n\u003cli\u003eEach page introduces early counting concepts\u003c\/li\u003e\n\u003cli\u003ePeek-a-boo flaps\u003c\/li\u003e\n\u003cli\u003eEasily attaches to diaper bags, car seats, or strollers\u003c\/li\u003e\n\u003cli\u003eBPA free textured teether\u003c\/li\u003e\n\u003cli\u003eEncourages sensory discovery and exploration\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eSuitable for children aged 0 months +\u003c\/p\u003e\n\u003cp\u003eAdd some fun to your baby’s playtime with the Infantino Link \u0026amp; Squeak Animal Book. This is an easy-to-use toy that creates an interaction between baby and parents. Crafted from high-quality material, it is safe for kids to play with. Baby will explore new textures, patterns, and colors as they play. The Infantino Animal Counting Book is a sure hit among kids. Baby is sure to dream sweetly and peacefully with this pretty toy. Perfect for helping to support hand-eye coordination and healthy sensory enhancement!\u003c\/p\u003e\n\u003cp id=\"mntl-sc-block_1-0-15\" class=\"comp mntl-sc-block mntl-sc-block-html\"\u003eDuring the first year of your baby’s life, they will develop a variety of fine motor skills. For instance, a newborn typically has a primitive hand grasp and by 2 months of age\u003ca href=\"https:\/\/www.verywellfamily.com\/your-2-month-old-baby-development-and-milestones-4171959\" data-component=\"link\" data-source=\"inlineLink\" data-type=\"internalLink\" data-ordinal=\"2\"\u003e,\u003c\/a\u003e they can hold a rattle when it’s placed in their hand.\u003c\/p\u003e\n\u003cp id=\"mntl-sc-block_1-0-17\" class=\"comp mntl-sc-block mntl-sc-block-html\"\u003eBy 6 months of age, babies can typically hold one block in two hands and can shake a rattle. At 9 months, most babies display the raking pincer grasp and by 12 months of age they have perfected the pincer grasp, can hold a bottle, and can drop a block into a cup.\u003c\/p\u003e","brand":"Little by Mel","offers":[{"title":"Default Title","offer_id":44141452689496,"sku":null,"price":196.67,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0695\/5106\/3128\/files\/IN315201_2.jpg?v=1779717564"},{"product_id":"bath-book","title":"Bath Book","description":"\u003cp class=\"product_title entry-title\"\u003e\u003cstrong\u003eInfantino Bath Book\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis soft book will sure to be a tub toy favorite incorporate storytelling to bath time, bedtime, bath time, anytime!\u003c\/p\u003e\n\u003cp\u003eSafe for bath time use. 100% sealed to eliminate pesky bath toy mold introduces animals, patterns, colours \u0026amp; storytelling. Great bath time toys for your little one.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e100% sealed to eliminate pesky bath toy mold\u003c\/li\u003e\n\u003cli\u003eIntroduces animals, patterns, colours \u0026amp; storytelling\u003c\/li\u003e\n\u003cli\u003eHigh contrast colours support visual stimulation\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eSuitable for children age 0 months +\u003c\/p\u003e","brand":"Little by Mel","offers":[{"title":"Default Title","offer_id":44141577338968,"sku":null,"price":159.04,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0695\/5106\/3128\/files\/IN305085_1.jpg?v=1779721247"}],"url":"https:\/\/littlebymel.com\/collections\/books.oembed","provider":"Little by Mel","version":"1.0","type":"link"}